Lexi Mills is a multi-award winning digital marketing expert, with a focus on integrating PR and SEO at both a strategic and tactical level. She has built two international award-winning PR, SEO, Social Media & content teams.
Lexi combines technical search algorithm knowledge and psychology to create data-driven measurable communications strategies that maximize influence on human behavior. She applies this to external and internal communications alongside change management. Her research and journalism work focuses on her innovative tactics alongside the ethics, risks, and potential of machine learning and AI within the sector of internet search.